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Meeting Professionals International Chicago Area Chapter and HeresChicago.com Team Up to Create Growth Opportunities for Both

Wednesday, October 5th, 2011

For This Association, Partnering with an Entrepreneurial Member Means Business Chicago, IL–October 5, 2011 Meeting Professionals International, Chicago Area Chapter(MPI-CAC) – a professional association serving 1,100+ meetings industry professionals – and HeresChicago.com – an online resource for event managers -announced the creation of a strategic partnership that supports both organizations’ growth goals. With today’s challenging [...]

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Two Key Ways to Optimize for Local Searches

Monday, December 6th, 2010

This article below from Search Engine Watch is a perfect example of why “thinking local” when reaching “globally” is so important to you and your business if you are marketing online.  It is important to get inbound links from LOCAL directories to your website to increase your own website’s credibility on the search engines.  Jim [...]

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Online Advertising and Online Marketing in Chicago

Sunday, August 12th, 2007

Read this – it's from a Publishing Executive!!   Printed Magazines Will Follow the Path of the Plastic Record …Let me use the record industry as an example.  Once, the recorded music industry depended on pressed plastic – records – to reproduce music.  Then in 1982 the CD was launched.  There were years of transition [...]

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Organic Marketing – It's Powerful And It's FREE

Friday, September 22nd, 2006

Organic marketing works from the inside out and is a back door approach to selling your brand and services — by sharing your expertise you can build your business or practice, and make a difference too.It all begins with your knowledge. You simply write a timely, relevant article from 500 to 700 words long on [...]

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The Truth About The Alexa Traffic Rankings

Wednesday, June 28th, 2006

Some Important Disclaimers that you should know about the Alexa Ranking system.  I know that a few internet advertising/publishing companies that use their Alexa Ranking as a benefit of advertising.  However, the Alexa Ranking is a small sample of the total internet population and really doesnt make sense to advertise to a sample of the [...]

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24 Website Tips To Help You

Thursday, June 22nd, 2006

Website ColorsDark colors are generally a bad idea to use on a website as they appear gloomy. Try using light colors with a few strong colors to support it. Music Music on a page is generally a bad idea unless you have a specific reason for it – IE. your website is music related. Add [...]

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Basic Internet Marketing Lingo

Thursday, June 22nd, 2006

Basic Internet Marketing Lingo With the overwhelming amount of internet usage up, you should know the lingo.  The following will help you with internet marketing lingo/terms/abbreviations and definitions.  You should keep this list close to your side as a reference guide when discussing anything to do with the internet or internet marketing. Internet Marketing Acronyms [...]

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Internet Marketing Basics

Monday, June 12th, 2006

Almost all of the articles on Internet marketing lacks coverage on all the basics and all the avenues of Internet marketing because there is just too much information to cover in a few words. At the Heres Network, we have been asked by many suppliers to help them with their websites, search engine optimization and internet [...]

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Why Online Marketing Matters

Monday, June 12th, 2006

Search engine marketing has boomed in recent years and statistics show that spending for online marketing is only going to continue to increase year after year. Marketing your website online can literally add thousands, hundreds of thousands and even millions of dollars into your business bank account. Click here for full article: Why Online Marketing [...]

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4 of the Top 5 Search Engine Benefits to Article Marketing

Monday, June 12th, 2006

Depending on the search engine, the more topical the environment where you are linked, the more credit your site gets for the link itself, particularly if you're submitting to an online directory which allows you to make better use of linking.  There are a few little changes you can make that will make your links [...]

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